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TPP rally. Ottawa, Canada, June 10 2014 by SumOfUs (CC BY 2.0) https://flic.kr/p/oo3n2U

The TPP End Game and the Canadian Election

Negotiations aimed at concluding the Trans Pacific Partnership are underway in Atlanta with plenty of signs that the various countries are prepared to compromise in order to reach a deal when the ministers (including Canadian International Trade Minister Ed Fast) arrive toward the end of the week. Canada has already caved on most intellectual property issues (copyright term, etc.) and Prime Minister Harper recently signaled Canada’s willingness to cave on the issues related to the auto sector and the dairy industry. Meanwhile, Japan is said to be ready to compromise on rice and there is a proposal on biologics that may not change much, but could be enough to garner support from some Asian countries.

While I think there remain questions about whether a caretaker government can/should be committing to such significant changes (the New Zealand Minister of Trade noted that Canada is negotiating as if there is no election underway), the TPP is clearly viewed as a major political prize by the Conservatives in the midst of an election campaign. The usual suspects (Chamber of Commerce, Council of Chief Executives, etc.) presumably have their press releases and quotations of support for a done deal already submitted and even opponents in the auto sector are reportedly afraid to criticize the government.

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September 29, 2015 7 comments News
Youtube by Esther Vargas (CC BY-SA 2.0) https://flic.kr/p/g8Y9qs

How a Dancing Baby Struck a Blow for Balanced Copyright Law

In February 2007, Stephanie Lenz, a California mother of a pair of young toddlers, shot a short video of her children dancing in the family kitchen with the Prince song “Let’s Go Crazy” playing in the background. Lenz proceeded to upload the 29 second video to YouTube so that friends and family could see it.

Thousands of hours of user-generated video are posted online every day and there was nothing particularly remarkable about the dancing baby video. What set it apart, however, was that several months later Universal Music Group, Prince’s music label, sent a takedown notice to YouTube claiming that it infringed its copyright.

My weekly technology law column (Toronto Star version, homepage version) notes that similar takedown notices are sent to Internet intermediaries such as Google every hour. Yet this particular takedown demand seemed so at odds with the law (few experts believe it infringes copyright) that it sparked an eight year court battle in the United States and served as the inspiration for a 2012 Canadian copyright reform that protects users and websites that create and host non-commercial user-generated content.

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September 22, 2015 2 comments Columns
Wiertz Sebastien - Privacy by Sebastien Wiertz (CC BY 2.0) https://flic.kr/p/ahk6nh

Why Internet Privacy Should be a Key Election Issue

Canada’s controversial anti-terrorism bill, Bill C-51, has emerged as a key talking point in the current election campaign. Pointing to its big implications for privacy and surveillance, the NDP sees political opportunity by emphasizing its opposition to the bill, while the Liberals have been forced to defend their decision to support it (but call for amendments if elected). The Conservatives unsurprisingly view the bill as evidence of their commitment to national security and have even floated the possibility of additional anti-terror measures.

While Bill C-51 now represents a legislative shorthand for the parties positions on privacy and surveillance, a potentially bigger privacy issue merits closer attention.

My weekly technology law column (Toronto Star version, homepage version) notes that last year, the government concluded more than a decade of debate over “lawful access” legislation by enacting a bill that provided new law enforcement powers for access to Internet and telecom data. The bill came just as reports revealed that telecom providers faced more than a million requests for such information each year and the Supreme Court of Canada issued its landmark Spencer decision, which ruled that Canadians have a reasonable expectation of privacy in their basic subscriber information, including name, address, and IP address.

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September 18, 2015 4 comments Columns
Voting by justgrimes (CC BY-SA 2.0) https://flic.kr/p/8Q9NPn

CIRA’s Board Election Launches: Why I Need Your Vote

The Canadian Internet Registration Authority, the organization that manages the dot-ca domain, launched its annual board of director election earlier today. The week-long vote is open to all registered members (anyone with a dot-ca domain registration can become a registered member for free, but must have become a member before the start of the election in order to vote). I was voted onto the board in 2012 and have been nominated to serve as another term by the nominating committee. I need your support as I find myself on the ballot alongside some excellent candidates this year, including former CRTC Chair Konrad von Finckenstein, former Industry Canada executive Helen McDonald, community organizer Marita Moll, and current board members such as CNOC’s Bill Sandiford and Bill Gibson.

I hope that all dot-ca members will take the time to vote since the CIRA board plays an important role on a wide range of digital policy issues, including Internet governance. When I ran for the CIRA board in 2012, I made my primary goal very clear: CIRA generates considerable revenues, has a public interest mandate, and should actively engage the Canadian public in fulfillment of that mandate.

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September 16, 2015 3 comments News
New Google AdWords Keyword Tool by TopRank Online Marketing (CC BY 2.0) https://flic.kr/p/81NvSK

BC Court Ruling Offers Strong Defence of Internet Keyword Advertising

The success of Internet giant Google has largely been based on something small: Internet advertising that use tiny keyword-based ads to generate billions of dollars in revenue. Given Google’s massive audience, advertisers have been willing to pay for search-based ads that deliver clicks back to their websites. Those ads appear as sponsored results alongside the organic, relevancy-based search results.

The Google model involves an auction process in which advertisers bid to place their ad against results based on the search terms entered by users. Under the model, whoever is willing to pay the most for a given term or search query has their ad appear as a “sponsored link.” Whenever a user clicks on the sponsored link, the marketer pays Google the bid amount. Each click may only cost a few pennies, but with millions of clicks every day, the keyword advertising business is a multi-billion dollar business.

My weekly technology law column (homepage version) notes that Google’s keyword advertising approach has been a huge commercial success, but it has long raised legal concerns over whether trade mark owners have rights in their marks that extend to their use as keyword advertisements. For example, would it be a trademark violation for Bell Canada to purchase keyword ads using terms such as Telus or Rogers so that its ad would appear alongside search results for the competition?

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September 10, 2015 8 comments Columns