My weekly Law Bytes column (Toronto Star version, BBC version, homepage version) examines the enormous success of a video mixing Diet Coke and Mentos (which through a quirk of chemistry, sparks an immediate chemical reaction – a beverage geyser spurting several metres into the sky). Released for free on […]
Archive for July 17th, 2006
Video and the Internet an Explosive Mix
Appeared in the Toronto Star on July 17, 2006 as $20 Million in Publicity for $300 Appeared on the BBC on July 17, 2006 as Video and the Internet an Explosive Mix The combination of Mentos and Diet Coke may seem like an unlikely pairing – a mint-flavoured candy together […]
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