The Canadian digital first creator economy isn’t something that politicians or policy makers seem to know much about, but they are quick to propose legislative reforms that directly implicate it, most recently in the form of Bill C-10. Yet the sector is thriving, with Canadian stars earning millions of dollars and attracting global audiences that often exceed Canada’s conventional film and television sector.
Scott Benzie, the CEO of Buffer Festival, started in traditional media but now advocates and works with creators, platforms and industry around online content. He joins me on the podcast to discuss the current state of digital first creators in Canada, their omission from the Bill C-10 process, and the formation of Digital First Canada, a new advocacy group to better represent the needs of the community.
