EMarketer reports that there were 85 million user generated content creators in the United States in 2008.
85 Million User Generated Content Creators in 2008
February 20, 2009
Tags: user generated content
Share this post
2 Comments

Law Bytes
Episode 278: Ben Waldman on Gander Social and the Challenges of Building a Sovereign Social Network
byMichael Geist

August 10, 2026
Michael Geist
Search Results placeholder
Michael Geist on Substack
Recent Posts
Elbows Up With Europe Too: Why Canada’s Pivot to the EU Raises the Same Digital Sovereignty Questions as the U.S.
A Century After Keeping Jewish Students Out, Universities Are Letting Them Be Pushed Out
The Lessons of 9/11 We Forgot After October 7th
Named to Canadian Lawyer’s Top 25 Most Influential Lawyers
Be Careful What You Wish For: Why Asking Google Maps to Defy the U.S. on Lake Ontario Would Undermine Canadian Digital Sovereignty

Erm…
82.5 million.
And this figure is arrived at by stacking different types of content producers, treating as distinct those who produce blogs, produce videos, etc.
But of course the same person producing a video might also be producing a blog. I am one such. And there is a significant overlap in the two communities.
So the figure of 82.5 million is not proven.
And how many of us here?
I’ll be interested in the answer to that one.