The Tyee has a good article on Telus' use of the U.S. notice and takedown system to demand the takedown of videos over which they do not hold copyright.
The Tyee on Telus’ Notice and Takedown Demands
July 3, 2007
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Takedowns
I think sites are ‘immunized’ if they comply with a DMCA takedown as well, which makes them very likely to comply just for having received one.
Hmmm, I saw the tapes, all five or six. I remenber TELUS using competitors adds (to mock them) and movie clips from Witness and Wayne’s World.
I wonder if they ever paid the royalties on that material or informed the companies involved of the content use.
The nice thing its taped and therefore can be proven conclusively.